Within
International
Within International was founded in 2006 with a primary focus on enhancing how the world’s leading businesses communicate.
Within International was founded in 2006 with a primary focus on enhancing how the world’s leading businesses communicate. Working across multiple sectors within professional services, we deliberately select clients that others do not understand the importance of.
We have built an enviable reputation for exceptional work by blending the best in communications expertise and creative talent with commercial acumen and technology. Ultimately, our intention is to bring the same quality and thought to intangible products and services as we see with tangible ones.
We offer services in brand, film and animation but our techniques and skills are not based on art – they are a response to business needs and the principles of accuracy, brevity and conciseness. We use data to drive our thinking and research to complement our creativity.
Our process is designed to enable businesses to achieve their full potential, and as a prerequisite we put clients at the centre of everything we do. We are called ‘Within’ because we were designed to feel like an extension of an in-house team.
Advisory
The connection with our clients to challenge how it is done,
so we can do it better.
- Positioning and narrative development.
- Board and leadership communications.
- Campaign and stakeholder engagement.
- Value proposition and EVP development.
- Client loyalty programme development and implementation.
- Values and behaviours development.
- Pitch strategy development and implementation.
- Election campaign management and governance.
Brand
Your identity from start to finish: for your people and to the world.
- Brand and sub brand creation and development.
- Brand implementation and guardianship.
- Internal and external communication outputs.
- Thought leadership and industry reports.
- Campaigns.
- Pitches.
- Data visualisation.
Digital
Your identity across all virtual environments: sophisticated, distinguished and data-driven.
- Metaverse environment build and implementation.
- Website design and build.
- Front-end development.
- Back-end development.
- Social media strategy.
Film & Animation
The only medium to capture and convey complex emotion, to enhance recall and strengthen the relationship with your brand and people.
- International and multi-national film shoots.
- Scripting and storyboarding.
- High-end post-production for short- and long-form films.
- Tailored on-set direction for stakeholders.
- 2D/3D/4D animation.
- Hype films for conferences and events.
Our services
Strategic consultancy
Strategic counsel through the implementation of remarkable and effective communications from inception to delivery. The insight we harness through empirical research and theory helps to devise campaigns aligned with your company values which resonate with stakeholders and set you apart.
Brand
We create, maintain and develop brands. We enhance your reputation, retain your talent, identify new opportunities and win you business. Our work communicates the meaning and value in what you do, to the stakeholders at the heart of your business.
Film and animation
We enable business leaders to engage with stakeholders wherever they are. Our process is designed to project your message and personality in carefully crafted and beautifully produced films. From storyboard to analytics and measuring engagement, we do it all.
Content creation
Helping clients to devise, implement and execute their content strategies in an analogue and digital world. We assist you in developing the right content strategy and create communications that delivers real results for your segmented target audiences.
Digital
Everything that can be connected will be connected in the future. Your clients will engage with you in ever more personalised ways, and they will expect the same from you. We make digital environments that affirm your values and communicate your messages effectively and seamlessly.
Pitch
We win over 87.5% of pitches exclusively delivered on a client’s behalf. From profiling, to in-depth market/competitor research, to behavioural tactics and analytical reporting – we deliver solutions in digital environments to capture data that gives you post-pitch competitive advantage.
Original thinkers. Proven creators.
The Advisory and Creative Agency for leading global businesses.
18th Anniversary Series
We turned 18. To celebrate this great milestone, we give a voice to some of the great talents, characters,
and personalities that shaped us into the adults we are now.
Tune in each week to hear straight from them.
2019
Keith Oliver
Brand is a business asset—we made that clear— but it is also a personal journey. And it is a cl-ose knit that we tied with Keith Oliver, Head of International Business at Peters & Peters, when driving the firm’s rebrand.
2018
Caroline Debenham
No doubt, Caroline is a force in the professional services industry. With a rich background at Cushman & Wakefield, The Nichols Group, Linklaters, and PwC, we’ve been fortunate to be part of her professional journey and witness her passion for strategic communications first-hand.
2017
Barney O’Kelly
Whether brainstorming marketing campaigns or joking about the latest ‘hype-cycle’ over coffee, there is never a dull conversation with Barney.
2016
Martin King
In this episode, Martin discusses with our CEO Ruxandra Radulescu the importance of foresight, empowering creativity and taking bold action.
2013
Dr Leyla Hussein OBE
Leyla is a tireless advocate for women’s rights, standing for survivors of female genital mutilation. Through her passionate writing and advocacy work, she has established vital support services and raised global awareness of this critical issue. With years of activism and many accolades, she is widely recognised as an authority on these complex topics.
2012
Paul Edwards
Paul has known Within International for over a decade since first meeting with our CEO Ruxandra Radulescu, our Founder and Creative Director Will Hambling and our team during the global rebrand we delivered for DLA Piper.
2011
Jon Brewer
Jon understands the importance of building strong, meaningful partnerships and the power of new business terminology – specifically when invented with our CEO Ruxandra Radulescu.
2009
Simon Levine
Simon was one of the first people we contacted for this anniversary series. And one of the first to instantly respond – thankfully in the positive.
2008
Simon Frusher
Former Head of Audio Visual turned boatbuilder, Simon, is a pivotal figure in the evolution of Within—and it’s easy to see why.
2007
Tom Marks
It is hard to believe it has been 17 years since Will first met Tom at Melbourne Fashion Week, when they were both carving their paths in the creative industries.
2006
Alison Cook
Brilliant communicator with a dedication to the public sector, we met Alison when she was Head of Policy Communications and Special Advisor to Ministers in both the Department of Health and Number 10.
Our full list of services
Consultancy
- Accelerated career pathways to leadership
- Audience and market definition
- Behavioural analysis
- Digital transformation
- Focus group testing
- Organisational development
- Personal branding for high net-worth individuals
- Stakeholder engagement
- Target research
- Bespoke pitch presentations
- Pitch training
- Exhibition design (production by partners)
- CSR campaigns
- Behavioural change campaigns
- 24 hour pitch room (ask for details)
Brand
- Brand audit
- Brand guardianship
- Brand identity
- Brand strategy
- Competitor audit
- External communications
- Fast-track projects
- Illustrative style
- Integrated campaign
- Internal communications
- Leadership communications
- Naming
- Sub-identities
- Thought leadership
- Visual identity
Digital
- App development
- Digital campaign
- Live streaming
- Social media assets
- Website ‘re-skin’
- Website design
Graphics
- Advertisements
- Annual reports
- Artworking
- Brochures
- Data visualisation
- Digital screens
- Event invitations
- Graphic devices
- Iconography
- Illustrations
- Image search
- Large format print
- Magazines
- Newsletters
- Placemats
- Posters
- PowerPoint
- Presentations
- Printing pre-production
- Stationery
- Template production
- Typesetting
- Wayfinding signage
Film
- 3D modelling (C4D)
- ADR recording
- Animation
- Camera operation
- Colour grading
- Compositing
- Copywriting
- Drone filming
- Editing
- Event photography
- Event videos
- Green screening (in-house)
- International film production
- Interviews
- Live audio recording
- Location scouting
- Motion graphics
- Motion typography
- Podcast production
- Portrait photography
- Production coordination
- Promotional videos
- Recruitment videos
- Script development
- Storyboards
- Voiceover production
